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Developing a value proposition takes some time and patience. A real value proposition is more than a catchy tagline. For it to have impact, you have to know your customer and your business both from intellectual and emotional intelligence. In addition, you have to understand...

Communication can be defined as a process of conveying a particular message by one person to the other. It is primarily a mutual conversation done between two people or groups.  It is a critical function in organizations, from the very small to the very large....